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King Mongkut's University of Technology Thonburi  School of Information Technology
 
Association for Computing Machinery (ACM)   
 
The Institute of Electrical and Electronics Engineers.  สำนักงานส่งเสริมวิสาหกิจขนาดกลางและขนาดย่อม
 
สำนักงานส่งเสริมอุตสาหกรรมซอฟต์แวร์แห่งชาติ (องค์การมหาชน)
 
NECTEC  Thailand  National Electronics and Computer Technology Center
 
Yip In Tsoi & Co., Ltd.
 
ECTI Association, Thailand
 
 
ORACLE
 
IBM
 
Software park Thailand\
 

The Fifth International Conference on e-Business (NCEB 2006)
Theme: Global e-Business: Best Practice
2-3 November 2006
Asia Hotel, KingThong Room
Bangkok, Thailand

Thursday, November 2, 2006 < download file 104 k>
Time
Agenda
08.00-09.00
Registration
09.00-09.15 NCEB2006 & NCIT2006 General Opening at KingPhet Room
- Prof.Dr. Pairash Thajchayapong
- Dr. Krissanapong Kirtikara
- Asst.Prof.Dr. Borworn Papasratorn
09.15-10.00 Invited Speaker: Prof.Dr. Pairash Thajchayapong
eBusiness for the Next Decade
10.00-10.30 SOA - New Paradigm to Drive e-Business Growth
Sondhaya Sudhamasapa, IBM
10.30-11.00
Refreshment
  Session 1: Best Practice in e-Business
Session Chair: Dr. Metta Ongkasuwan
11.00-11.25

E-business Sourcing Decisions: The Resource-based View of E-mail Marketing Activities
Boonlert Watjatrakul

11.25-11.50

Information Technology-enabled Value-Added Services In Internet Retailing
Anteneh Ayanso and Kaveepan Lertwachara

11.50-12.10

Community Access Point in Indonesia:
Improving Access to Quality Information and Promoting Local Potentials

Achmad Nizar Hidayanto, Harry Budi S., Rizal Fathoni A. and Stephane Bressan

12.10-12.30

The Impact of Travel Web Sites Effectiveness Attributes on Future Intention to Use Travel Web Sites
Norzalita Abd Aziz, Ainin Sulaiman and Ghazali Musa

12.30-13.30 Lunch (Room: Asiana)
  Session 2A: e-Payment, e-Legal & Law (Room: Phayathai)
Session Chair: Dr. Arnat Leemakdej
13.30-13.55 Electronic Cash as a Facilitator for Electronic Commerce, Rosarito Sánchez
Michel Plaisent and Prosper Bernard
13.55-14.20 How cashless payments will reshape commerce in Asia
Sayan Pariwat, Tanai Khiaonarong and Nuttawut Atiratana
14.20-14.40 Consumer Online Privacy: Rights of Individuals in the E-Business Environment
Aunya Singsangob
14.40-15.00 Intellectual Property Rights A SWOT Analysis of Indian Pharmaceuticals Products
Hasan Banu
  Session 2B: Intelligent e-Business Systems (Room: KingThong)
Session Chair: Dr. Vatcharaporn Esichaikul
13.30-13.55

A New Algorithm for Mining Association Rules
Hassan Ahmadi Torshizi and Amir Ebrahimzadeh

13.55-14.20

Applying Ant Colony Algorithm for E-Business Page Ranking Calculation
Pisase Sermswatsri and Chonawat Srisa-An

14.20-14.40

Ontology Based Knowledge Map for Competitiveness Assessment in an e-Business Environment
Mangtang Chan and Partrick Au

14.40-15.00

The Effect of Psychological Ownership of Knowledge on Possession Attachment and Willingness to Share
JungHee Yang, SunYeong Kim, JoonSeok Hwang and Zoonky Lee

15.00-15.30 Refreshment
  Session 3A: e-Government (Room: Phayathai)
Session Chair: Dr. Anongnart Srivihok & Dr. Udom Silparcha
15.30-15.50 Development of a management information system for Ministry of Natural Resources and Environment (MoNRE)
Pobsit Kamolvej, Phaophak Sirisuk and Kolasak Tungchitipunya
15.50-16.10 New Approach to Create e-Government Platform: Standard Building Blocks
Arnat Leemakdej
16.10-16.30 Bring Business Intelligence into Public Administration
Wanchai Varavithya and Vatcharaporn Esichaikul
16.30-16.50 An Evaluation Framework of Participatory Services Concerning eDemocracy
Suree Funilkul , Wichian Chutimaskul and Gerald Quirchmayr
16.50-17.10 An Evaluation Framework for e-Taxation Services
Wannida Soontreerutana , Gerald Quirchmayr , Roland Traunmüller and Suree Funilkul
17.10-17.30 Perceptions of eGovernment Websites: A Case Study of eCitizen in Thailand
Sivaporn Wangpipatwong, Wichian Chutimaskul and Borworn Papasratorn
17.30-17.50 e-Government Case: The Korean Government’s E-Procurement System (GePS)
Gyoo Gun Lim and Jae Yong Lee
  Session 3B: Applications in e-Business (Room: KingThong)
Session Chair: Dr. Santithorn Bunchua & Dr. Prasong Praneetpolgrang
15.30-15.50 Intellectual Capital Measurement: Case studies of SMEs in Thailand
Anongnart Srivihok and Arunee Intrapairot
15.50-16.10 Factors Affecting the Adoption of Internet and Web Technologies for Hotel Marketing: A Study of Thai Hotels
Suree Khemthong and Linda M. Roberts
16.10-16.30 Online Digital Music Piracy: Legal and Managerial Perspectives
Anteneh Ayanso and Kaveepan Lertwachara
16.30-16.50 Requirements Analysis on Knowledge Management System (KMS) for Tourism Malaysia: A Framework
Suraya Hamid and Hamidah Ahmad
16.50-17.10 Vacation Motives and Motivation Variables associated with Travel Web Site Usage Activities
Norzalita Abd Aziz , Ghazali Musa and Ainin Sulaiman
17.10-17.30 Designing Image Base Virtual Reality on e-Commerce Web Site
Vajirasak Vanijja and Ekapong Jungcharoensukying
17.30-18.30 NCEB2006 PC Meeting (Room: Phayathai)
18.30- Social Dinner Event

 

Friday, November 3, 2006
Time
Agenda
08.30-09.00
Registration
09.00-09.45

Invited Speaker: Prof.Dr. Srisakdi Charmonman
The eBussiness of eLearning”

09.45-10.15

Building Lean Enterprise
Worakhun Boonsotornstit, Oracle

10.15-11.15 Session 4: Discussion Session / Refreshment
 

Combining Dynamic Programming and Graph Cut for Synthesizing Texture
Phisarn Kittiratanaviwat and Tang Van To

 

e-Cash Applications in the Mobile Communication System Using RFID Technology
Le-Pong Chin

 

Improving Sewing Production Line Efficiency through an Automated Multi-Labor Skills System
Yuttana Silpsarnvitch

 

Improving Web service Performance on Resource-Constraint Devices with FIX Protocol and Dynamic Data Compression
Paween Pongthong and Sukumal Kitisin

 

Sustainable Access to a Water Source and the Public Water Supply Project
Vithida Chongsuphajaisiddhi and Wichian Chutimaskul

 

HTTPS Hacking Protection
Thawatchai Chomsiri

 

Unsupervised Data Clustering using Hybrid Genetic Algorithms
Wongkot Pojpongsan and Anongnart Srivihok

 

Recognizing Sociological Impacting Factors in Online Initial Trust Evaluation
Omer Mahmood

 

Models Presenting the Transaction-Based Effects of E-marketplaces on Supply Chain Management Processes
Amir Albadvi and Hamed Qahri Saremi

 

Session 5: e-Customer Relationship Management
Session Chair: Dr. Pattarasinee Bhattasakosol

11.15-11.35

Understanding Customer Satisfaction with Application Service Outsourcing
Boonlert Watjatrakul

11.35-11.55

Expectation and Perception of E-customers and E-providers for E-service Recommendation
Nantika Prinyapol and Zhaohao Sun

11.55-12.15

E-MRM (Electronic-Metrosexual Relationship Management)
Rachanee Kalayavinai

12.15-12.30

Patient Relationship Management (PRM): e-Strategy Application in Milad Hospital
Reza Sarkhosh, Forough Karimi, M. R. Mehregan and Mahmod Sarami

12.30-13.30 Lunch (Room: Asiana)
  Session 6: e-Business Process and Developments
Session Chair: Dr. Sirin Wangspa
13.30-13.55

From EDI to UN/CEFACT: An Evolutionary Path Towards a Next Generation e-Business Framework
Till Janner, Alexander Schmidt, Christoph Schroth and Gunther Stuhec

13.55-14.20

An Empirical Study on the User’s Intention to Use LBS Services Depending on Pull and Push operation
Sungil Lim, Eunhee Choi and Zoonky Lee

14.20-14.40

Building Educational Content Business using SMS and Java Mobile Application
Saranpong Pramsane and Ridwan Sanjaya

14.40-15.00

A Framework for XML Retrieval
Umaporn Supasitthimethee and Kriengkrai Porkaew

15.00-15.30 Refreshment
  Session 7: e-Security and Audit Management
Session Chair: Dr. Kittichai Lavangnananda
15.30-15.50

Managing the Evolution of Dependability Arguments for E-Business Systems
Paul Mason

15.50-16.10

A Security Agent for Client Side Sensitive Information Protection
Urjita Thakar, Rakesh More and Sudarshan Varma

16.10-16.30

A User Guided Approach for Selection of Security Level in Composite Web Services
Nirmal Dagdee and Urjita Thakar

16.30-16.50

Models Presenting the Strategic Effects of E-marketplaces on Supply Chain Management Processes
Amir Albadvi and Hamed Qahri Saremi